The creative team at ILD worked closely with the client to create and produce this student testimonial video, which premiered at SCC’s 2024 graduation ceremony.
The spot serves multiple purposes. First and foremost, it’s a heartfelt send-off from a cross-sampling of SCC students to their fellow graduates. Secondly, the video will live indefinitely on YouTube and provide a glimpse of what it’s like to be a community college student and potential outcomes. Lastly, segments of the spot are extracted and used to promote the college on digital and social advertising platforms.
Client: Salem Community College
Project: 2024 Grad Video
Production, Editing and Motion Graphics: Idea Lab Digital