Client: Camden County College
Project: 15-second Broadcast Spot (CW Philly) & Cinema Ad, “Camden County Career Institute (CCCI)”
15-second broadcast spots (a.k.a. bookends) provide twice the exposure for a given budget than the traditional 30-second spot. Broadcast and cinema ads offer the opportunity to reach larger audiences and expand your footprint beyond your geographic area. This spot was developed to increase awareness of CCCI and its training opportunities for residents of Camden County and beyond. “Camden County Career Institute (CCCI)” was created and written by Idea Lab and produced by GCV Productions.